Job Brief
At Recooty, we're seeking a skilled Social Media Manager to oversee our social media presence. This role entails creating engaging content, managing posts, and interacting with followers to maintain a cohesive company image.
Key Responsibilities:
1. Monitor current market trends and audience preferences to inform social media strategies.
2. Develop and implement social media marketing goals, create engaging content, and optimize post performance.
3. Analyze return on investment (ROI) and provide regular reports.
4. Collaborate with cross-functional teams to ensure brand consistency across all platforms.
5. Engage with followers, respond to queries, and consider client and follower reviews on social media.
6. Maintain the visual identity of our social media accounts, including profile pictures, timeline layouts, and blog designs.
7. Ensure social media handles effectively convey our message and values, adhering to organizational guidelines.
8. Stay up-to-date with industry trends, technologies, and design tools to suggest innovative features for increasing brand awareness.
Requirements:
* Bachelor's degree in marketing or related field.
* Proven experience as a Social Media Manager, with expertise in content creation and strategy development.
* Familiarity with content management systems and search engine optimization (SEO) principles.
* Exceptional copywriting skills and a keen eye for detail.
* Strong communication, time management, and problem-solving abilities.