Marketing Automation Junior Analyst page is loadedMarketing Automation Junior AnalystApply remote type Remote Job: Hybrid locations BRA-São Paulo-Av Cardoso de Me time type Full time posted on Posted 22 Days Ago job requisition id JREQ187924Marketing Automation Junior AnalystAbout the rolePower the Global Marketing team's marketing practice by designing and developing multiple types of marketing automation workflows/campaigns that deliver greater customer engagement, higher conversions, more qualified leads and closed won sales opportunities.Drive Eloqua email marketing performance, working with the team to set and achieve best-in-class email marketing performance KPIs.
Perform A/B testing of email campaigns and demonstrate steady growth in email engagement rates.Work closely with the Marketing Automation Operations team to ensure successful operational hand-off of leads to the BDR and SDR teams.Collaborate with Operations and the Data teams to activate all the data that is available to use to deliver targeted, personalized messages to people at the right time.Partner with cross-functional and outside vendor teams to ensure accurate, effective activation of email and marketing automation plans.Utilize strong project management skills to track and deliver critical marketing execution projects on time.Embrace modified agile marketing practices to manage efficient and effective workflow of demand gen delivery activities and tasks.Work in partnership with Marketing Automation segment leads to optimize campaign requests to meet business goals."Manage-up" with senior staff.AccountabilitiesMeasurable marketing contribution to sales, revenue and other key performance indicators (KPIs) that demonstrate tangible business impact and growth.Disciplined execution and delivery of multiple marketing automation workflows to meet critical financial and strategic objectives across TR's businesses.Strong teamwork and partnerships with Marketing, DGCOE, BDR, and Digital teams across business units and subsegments.Meaningful omni-channel interactions that create positive experiences and outcomes for TR customers and differentiate Thomson Reuters from the competition.Grow Eloqua marketing automation / email marketing capabilities and performance, implementing best practices and establishing key performance indicators that demonstrate success.Training and DevelopmentExpand understanding of marketing automation, along with digital marketing as a whole, and factors influencing success/failure of each.
Stay current on industry developments, new product offerings and digital technology trends.
Maintain required certifications.About youExperience working in marketing automation platforms.Proficiency in Eloqua and Salesforce.
Certifications preferred in both.Wrike.Intermediate proficiency in Excel, Diagram Software, JavaScript and HTML.Proven experience in using Eloqua to activate multiple marketing automation workflows; e.g.
: welcome and onboarding; lead nurture of newly acquired leads; recycling of discarded leads and opportunities; multichannel automation using email, text, social ads; trigger-based campaigns that react to changes in behavior and/or profile data, etc.Strong project management skills working in environments in highly matrix organizations.Tech-savvy marketer with exposure to digital marketing and its interdependence with marketing automation (exposure to Eloqua and other marketing technologies preferred).Positive, proactive, self-starter eager to navigate and collaborate cross-functionally within a matrixed, global organization.Natural curiosity/enthusiasm for customer journey optimization, troubleshooting, testing and relationship building.Self-driven, comfortable with ambiguity and able to ask the right questions to formulate an action plan.O que iremos te oferecer?Você irá se juntar a uma empresa com ambiente de trabalho inclusivo, comprometida com seu desenvolvimento profissional e pessoal por meio de:Modelo de trabalho híbrido: Adotamos o modelo de trabalho híbrido e flexível (de 2 a 3 dias por semana no escritório, dependendo da função), oferecendo uma experiência que proporciona conexão das equipes de maneira digital e fisicamente.Wellbeing: plano de benefícios abrangente que inclui assistência médica e odontológica, acesso a plataformas de bem-estar físico e psicológico, benefício flexível de vale alimentação ou refeição.
Férias flexíveis, dois dias de folga para saúde mental em toda a empresa; trabalho remoto por até 8 semanas em um ano, sendo que 4 dessas semanas podem ser fora do país e as demais no país, e programas de incentivo aos funcionários.
Programa de Apoio ao Colaborador com recursos para o bem-estar mental, físico e financeiro.Cultura: empresa globalmente reconhecida e premiada por igualdade, diversidade e inclusão, flexibilidade, equilíbrio entre vida pessoal e profissional e muito mais.Aprendizado e desenvolvimento: Acesso ao LinkedIn Learning; Talent Marketplace interno com oportunidades de trabalhar em projetos de diferentes equipes; plano de mentoria e Ten Thousand Coffees Thomson Reuters, programa de conversa com líderes.Impacto social: quatro grupos de recursos empresariais orientados por funcionários; dois dias de voluntariado remunerado anualmente; iniciativas ambientais, sociais e de governança (ESG) para impacto local e global.Trabalho com propósito: ajudamos nossos clientes a buscar justiça, verdade e transparência.
Juntos, com os profissionais e as instituições que atendemos, ajudamos a defender o estado de direito, a fazer girar as engrenagens do comércio, a capturar agentes mal-intencionados, a relatar os fatos e a fornecer informações confiáveis e imparciais a pessoas de todo o mundo.Como uma empresa global, contamos com a diversidade de culturas e pensamentos para atingir nossos objetivos.
Para garantir que possamos fazer isso, buscamos talentos qualificados em nossas operações em todo o mundo, independentemente de raça, cor, gênero, nacionalidade, religião, deficiência, idade, estado civil ou qualquer outra classificação protegida pela legislação nacional ou local.
Temos orgulho de sermos um empregador que oferece oportunidades iguais de emprego.Ao clicar em "Candidatar-se", será iniciado o processo de envio de uma candidatura.
Se tiver alguma dúvida antes de clicar em "Candidatar-se", entre em contato com o recrutador.Do you want to be part of a team helping re-invent the way knowledge professionals work?
How about a team that works every day to create a more transparent, just and inclusive future?
At Thomson Reuters, we've been doing just that for almost 160 years.
Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services – Reuters.
We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion.
At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them.
Sound exciting?
Join us and help shape the industries that move society forward.AccessibilityAs a global business, we rely on diversity of culture and thought to deliver on our goals.
To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law.
Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.
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