**_ Responsibilities: _**
- Superior understanding of the category product, business management and sales challenges and strategies.
- Actively contributes/leads the definition of the category business plan, 4P Strategy and its implementation, and its Operational metrics
- Establishes relationships and represents team with sales force and other partners at senior level.
- Product line and quota responsibility for a significant share of the product range, or a specific customer segment.
- Functional responsibility for the team in one or several areas (market analysis, marketing engagement, SF communication etc).
- Leads overall engagement with one or several sales teams.
- Leads engagement & partnership with external IT vendor.
**_ Education and Experience Required: _**
- University or Bachelors degree in Engineering, Marketing or Finance; advanced degree or MBA preferred.
- Typically 12+ years of professional experience with a combination of Marketing, Sales, Business Planning experienced preferred.
- Demonstrated Management/ Team leadership experience.
**_ Knowledge and Skills: _**
- IT industry knowledge.
- Business planning skills, multidimensional.
- Financial planning and modelling skills, comfortable to manage high complexity business planning and reporting.
- ** Strong communication skills **at senior management internally and externally.
- Knowledge of promotional marketing processes and practices.
- Negotiation skills and ability to frame the product value proposition to customers/partners.
- Leadership skills and cross functional expertise (sales, supply chain, marketing.
- ** Portuguese and English a must**, Spanish understanding a plus
The Category role in country is a critical role with a lot of visibility that defines the product strategy in the country, interact weekly with sales, finance, supply chain and the managing director.
It is the role responsible for the P&L