Yango Tech is looking for a B2B Marketing Manager with experience in B2B marketing and fluent English/Spanish to handle marketing strategy and activities for the LATAM market.
You will be responsible for:
1. Developing go-to-market strategies for B2B products, analyzing audience pain points and needs, conducting market research, and launching products in various markets.
2. Creating, managing, and launching product campaigns and calendars to generate and nurture leads.
3. Analyzing the effectiveness of marketing activities by tracking key metrics, evaluating ROI, and implementing improvements to achieve marketing and business goals.
4. Organizing business events and participating in conferences with brand activities.
5. Localizing international marketing campaigns.
6. Collaborating with cross-functional teams, building processes, and working closely with sales, product, marketing, and analytics teams to drive product growth.
You might be a fit if you have:
1. Experience in B2B marketing, particularly in SaaS or technology products.
2. Developed go-to-market strategies and worked on positioning and product messaging across LATAM markets.
3. Skills at building relationships with cross-functional teams, including product, sales, and analytics teams.
4. Understanding of advertising platforms (LinkedIn, Google, etc.) and CRM tools (HubSpot).
5. A good grasp of key business and marketing KPIs and know how to evaluate campaign effectiveness.
6. Fluency in English (Upper-Intermediate) and Spanish.
It’d be a plus if you:
1. Are fluent in Portuguese.
About us:
Yango is a global technology company operating in 30+ countries across Africa, Latin America, Europe, and the Middle East. We specialize in transforming cutting-edge innovations into seamlessly integrated services that enrich local communities and enhance daily life. Our mission is to bridge the gap between leading world technologies and local needs—fostering connections and making a tangible difference in people’s everyday experiences. We welcome passionate professionals eager to shape the future of tech-enabled solutions worldwide.
Why Yango?
* Go beyond: We never settle for the ordinary. Every day is a chance to break new ground, champion bold ideas, and redefine what’s possible.
* Go tech: We harness cutting-edge technologies to shape the future of everyday life for millions of customers.
* Go global, go local: We bridge global perspectives with local insights, ensuring every solution resonates with the culture and needs of the communities we serve.
* Grow together: We’re a diverse, global community where everyone’s growth matters.
#J-18808-Ljbffr