About World Business Lenders (www.wbl.com)World Business Lenders (WBL) provides general purpose short-term real estate collateralized commercial loans to a broad customer base comprised of small and medium sized businesses throughout the United States that lack access to traditional funding.This is a Contract/Consultant position.
Generally, working hours will be 9:00am-6:00pm Eastern Time, Monday through Friday, although hours worked may be greater based upon operational requirements.
The job requires excellent oral and written command of the English language.
Resumes must be submitted in English to be considered.About the Job:We are seeking a highly skilled Digital Marketing Analyst to support our marketing initiatives.
The ideal candidate will have experience in HubSpot automation, email marketing, and tracking conversions using Google Analytics and Ads.
This role is crucial in driving targeted engagement and ensuring data-driven marketing decisions.Responsibilities:Monitor and analyze lead quality to improve campaign performanceOptimize and execute email marketing campaigns to enhance customer engagementSupport ongoing email marketing initiatives, including A/B testing and automationCreate and manage marketing campaigns and audience segmentationsUtilize HubSpot for campaign automation, workflow creation, and data analysisTrack and report conversion metrics using Google Analytics and Ads to measure ROIRequirements3+ years of experience in digital marketing, with a focus on email marketingStrong proficiency in HubSpot automation and campaign managementHands-on experience tracking conversions in Google Analytics and Google AdsAbility to analyze data and provide actionable insights for campaign improvementsExperience in audience segmentation and targeted marketing strategiesDetail-oriented, analytical mindset with excellent communication skillsCandidates must live in LATAM, Turkey or IndiaBenefitsPaid Time OffWork From HomeConsultancy/Contract positionSeniority levelAssociateEmployment typeContractJob functionMarketing and SalesIndustriesIT Services and IT Consulting
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